Skull Caps

On Mauzis, Madrasas and Mindsets

Urdu daily The Inquilab to be launched from Lucknow

Posted by arshadamanullah on June 5, 2011

By afaqs! news bureau, afaqs!, New Delhi, May 27, 2011

An image of the Lucknow edition of the Urdu daily Inquilab

Jagran Prakashan launches the first edition of The Inquilab, a year after acquiring Mid-Day Multimedia, owner of the Urdu daily.

Jagran Prakashan (JPL) is launching the Urdu newspaper The Inquilab from Lucknow on May 27. JPL bought over Mid-Day Multimedia in May 2010, and The Inquilab was a part of the deal.

The Inquilab is targeted at the upmarket, affluent, Urdu-speaking population across a range of markets in the North. The daily is being positioned as a family newspaper, with content for everyone. There will be dedicated content space for women, kids and youth, apart from the regular national and international news, sports, city, business and entertainment.

Post this launch, the group has lined up more editions from other markets of UP, Delhi and Bihar.

The Inquilab will, on an average, be a 12-page newspaper on weekdays, and a 16-page newspaper on weekends. Additionally, there will be two supplements — one on Fridays, and the other on Sundays.

To promote the launch, the group has planned a series of launch campaigns supporting the new edition, both at the reader, as well as the industry levels.

Shahid Latif, the editor for The Inquilab, and who has been responsible for the makeover of the newspaper, has been at the helm of affairs since 2004. Under his overall guidance, the content planning has been done for all new editions.

Shakeel Shamsi is the editor for the North editions. He has 25 years of experience in Journalism, across media types. Shamsi has authored over 12 books, and is the recipient of the Bharatendu Award.

According to a company spokesperson, “There are many Urdu newspapers in the market, and it’s a fairly competitive space. However, our positioning of The Inquilab as a nationalistic paper will be the key differentiator. The Inquilab is India’s oldest and largest read Urdu newspaper, and these credentials give us an edge in the market. While the print runs for Urdu papers are small, the readership numbers are huge.”

For the record, with the launch of The Inquilab’s Lucknow edition, JPL now has 82 editions across four languages, covering 14 states.

[Source: http://www.afaqs.com/news/story.html?sid=30640_Urdu+daily+The+Inquilab+to+be+launched+from+Lucknow  ]

 

About these ads

10 Responses to “Urdu daily The Inquilab to be launched from Lucknow”

  1. tajuddin baba said

    urdu adab pe qedamat pasando kubza hai

  2. tajuddin baba said

    urdu adab pe qedamat pasando kubza hai yaha slahjyat pe kum sfed bal aur digriio ki foj pe zeda taajjo di jati hai slahiyaton ko dabaya jata haj nojwano ko aage badne se roka jata hai upni khamio se chushm poshi ki jati hai

  3. tajuddin baba said

    kaya mujhe inqulab ke zariya inquilab lakar urdu adab se qedamat pasandon ke khatma ki ijazat mil sakti hai
    yes to email addres give me
    mb 9598821865

  4. Navi Mumbai Directory…

    [...]Urdu daily The Inquilab to be launched from Lucknow « Skull Caps[...]…

  5. mae khalid serwar ansari .. ser kahana ye he ki hmary kasbe mallawan (hardoi) ki jo khabre he vo lucknow our kanpur dono peprao me hona jaroori he numainda (mallawan)

  6. sir mai jo riport bhejta ho vo report sayanahi hoti he esper gour kare

  7. sir mae 17 maheene se mallawan dist hardoi ka nama nigar hu shuaibzafar ke under me kam kar raha hu sir ab hamara id card bansakta he pl ripl—-

  8. inquilab daly urdu newes paper numainda mallawan(hardoi) up cont.no. +918601379169 resd.khalid medical store lala bajar mallawan

  9. gujaris…sir mai inquilab mallawan hardoi numa indgi karta hu hamare kasbe me kanpur lucknow dono paper ate he ham chahete he ki dono jagah se nikal na hoga phoon no.08601379169 KHALID SERWAR

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s

 
Follow

Get every new post delivered to your Inbox.

%d bloggers like this: